It’s not easy forging a connection with consumers, and every company faces its own unique challenges. Sometimes the answer is a tailor-made point of sale display. Over the years we have helped hundreds of businesses create eye-catching POS solutions that move merchandise.
Here are some examples of the highly-successful point of sale displays we have delivered.
The brief was to create a distinctive point of sale display for dedicated locations that Berocca had negotiated with large retailers. The challenge was to produce something appropriate and robust for high-traffic environments but not too heavy to transport and assemble. The result was a big and bold – but surprisingly lightweight – display that gave sales a performance enhancing boost.
Sometimes it is not enough to showcase a brand, you need to create a functional point of sale display that allows customers to experience the product. In Sony’s case the company wanted a contemporary and mobile display that enticed consumers to trial six different headphones.
Brita’s customised point of sale display distinguished itself on several levels, not least because it’s possibly the largest point of sale display ever produced for an Australian brand. Evolution Displays’ designed and manufactured these ‘gondola ends’ to ensure Brita’s merchandise commanded a dominating presence in 160 K-Mart outlets.
This compact point of sale display perfectly illustrates the impact that clever design can achieve. Not only does the attractive and accessible display house the appliance in a vac-formed tray, interchangeable header cards – which can be switched to suit seasonal changes – allowed the company to capitalise on buying cycles and market trends.
Lee Stafford is an award-winning hairdresser with a striking range of hair care products. A confident, angular point of sale display stand – thermoformed and printed in Lee Stafford’s signature translucent “fluoro” pinks – provided a contrast with the containers’ classic round edges. This little work of art demonstrated perfect harmony between product and display.
A small but powerful display helped Canesten overcome an unusual challenge to selling its Fungal Nail Treatment. In Australia pharmacies are restricted from selling products such as these off the shelf and instead must “dispense” them by instructing buyers on their correct use.
To create a platform for Opal Nera – one of the world’s premium brands of Sambuca – we employed multiple design elements, including an integrated LED lighting system that used combinations of gloss and mirrored acrylic. The elegant and arresting effect proved exceptionally popular with consumers.
The aim was to showcase Invisible Zinc’s range in a stylish stand-out display. Laser-cut and polished tinted plastics were used to engineer a clean, sharp and eye-catching display, which gives customers easy access to the products. Customers were intrigued and sales were swift.
Philips’ innovative Arcitec Shaver was perfectly suited to a “mini-theatre” point of sale display and our tailor-made counter top solution drew attention to the product’s quality and originality. Despite its relatively small size, the display drew consumers and quickly and effectively communicated product features in surprising detail.
Media walls / back drops / light box walls / single and double sided / custom flooring / custom meet and greet desks / hanging signs
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